Weston Kinghorn
740.856.2742 ⬥ [email protected] ⬥ linkedin.com/in/westonkinghorn
SUMMARY OF QUALIFICATIONS
- Passionate about researching music industry trends and artist image and branding
- Enhanced personal knowledge of musical production and recording techniques as both a musician and engineer
- Experience in content creation, social media strategy, and audience research
DIGITAL MEDIA & MARKETING SKILLS
- Paid Google Search and Video Ads, Google Analytics, Search Engine Optimization
- Content Creation via Instagram, Twitter/X, Youtube
- Analysis of Engagement Metrics
- Adobe Suite, Canva, WordPress
EDUCATION
University of Northern Iowa, Cedar Falls, IA
Bachelor of Arts in Interactive Digital Studies: Music and Advertising May 2025
- Specialized training in personal brand development including content creation, social media engagement, paid and organic search, and analytics tracking
- Technical training in electronic music production, studio recording, mixing, and live sound
- EDM Independent Study – producing, branding, distributing, and marketing my own electronic music project
- 3.7/4.0 cumulative GPA
MUSIC INDUSTRY EXPERIENCE
Mix Castle Recording Studies, Waterloo, IA
Studio Assistant/Intern May 2024 – December 2024
- Set-up audio equipment, locate the best mic placement, and engage in studio recording sessions
- Perform basic duties needed to get the right sound out of artist performances
- Provide feedback on track mixes
Radio UNI (Formerly KULT 94.5), Cedar Falls, IA
Program Director/DJ January 2025 – May 2025
- Set weekly program schedule including talk shows, podcasts, music, and sports broadcasts
- Work with DJs/hosts on branding themselves and their shows
- Work with leadership team to come up with and plan events and promotional ideas to boost DJ involvement and retention and campus engagement
- Host of The Rave Room, live mixed DJ set of EDM tracks using Rekordbox software and Pioneer DJ controller
KULT 94.5, Cedar Falls, IA
DJ October 2024 – December 2024
- Host of The Rave Room, a radio show featuring EDM artists
- Created custom sound effects, stingers, intros
Bateria de Samba, Cedar Falls, IA
Founder/President January 2023 – May 2024
- Club founded to supplement a Brazilian Samba Drum Ensemble class, providing additional instruction and practice time
- Created and maintained a digital presence for the group to boost club membership